Plum perfect: 38 purple nail designs & products to get your creative juices flowing
According to WGSN’s Global Colour Forecast, purple is set to be a big hit. The report states: “Purple is a culturally emotive colour with links to royalty, love, mystery and spirituality.” Enter plum: a universally loved fruit and stunning nail shade. Plum is incredibly versatile; the hue can be worn as a vampy nod towards…
Read MoreFrom polish to pitch: The GelBottle Inc partners with Bristol Bears Women rugby team
The GelBottle Inc (TGB) has teamed up with Bristol Bears Women as its Official Nail Provider for the 2025/26 season. TGB is no stranger to sporting collaborations, with previous partnerships including Wimbledon stars, McLaren F1 Racing and the Lionesses. The latest collaboration – between the female-owned nail brand and women’s rugby team – continues TGB’s…
Read MoreScratch Stars Educator of the Year 2025 shares secrets to nail industry success
Michelle Brookes is an award-winning nail technician & educator who won Scratch Stars Educator of the Year for the second time in July. She tells Scratch what makes a good educator, how her processes have evolved and what’s next for her career… “Winning the Scratch Stars Educator of the Year award 2025 was a huge…
Read MoreHow to beat feelings of overwhelm as a beauty business owner
Scratch columnist & beauty business and mindset coach, Zaara King, shares wellbeing advice… Hey beauty pros! At this point of the year, I wonder: have you had a ‘wobble’? I’m guilty of letting things get on top of me during the summer months because my children are home from school, the business gets busy and events are…
Read MoreNorwich nail tech: finding success with a rare neurological condition
I’m Jade Fox and I have Moebius syndrome: a rare neurological condition that is present from birth and affects facial muscles, speech, eye movement and mobility. I face daily challenges that most people never have to consider, and these obstacles have shaped nearly every part of my life. Unexpectedly, they also led me to something…
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UCA graduate adds 5,000 false nails to fashion project
Demitris Zacharia recently graduated from UCA with a BA (Hons) in Fashion Design. His final major project, titled ‘The Good,…
Read More99 fruit nail designs: nail art contest entries & winner reveal
The winner of Scratch’s monthly salon-style nail art contest for August has been announced as Emma Laverton of @failtefae. In a…
Read MoreWhat is the nail matrix?
If you’ve ever heard the term ‘nail matrix’ and pictured Keanu Reeves in black sunglasses and a trench coat, it…
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